ASOS forced to pull £190 ‘rape’ hoodie after outraged shoppers complain
ASOS has been forced to pull a £190 hoodie as shoppers complained it looked like the word “rape” was emblazoned on it.
The controversial garment is made by Japanese fashion brand A Bathing Ape.
The camouflage hoodie – which comes in purple or black – has the word “aape” splashed on the front.
However some shoppers noticed that the square font makes the word look like “rape”.
Alex Ballinger tweeted: “Uhhhh….someone may want to have a re-think about the font choice here.”
The account ChancerOnABike blasted: “How did that get through the prototype?”
Asos declined to comment, but confirmed it had pulled the £190 hoodie from its online store.
However, other designs from the brand are still available to buy on the site.
In other fashion fails, this mum was left fuming after she ordered three pairs of size 16 jeans from Boohoo that were all different sizes.
And Asda has come under fire after 'stealing' independent designer's t-shirt design.
Plus this woman was left in hysterics after her Jac Jossa coat made her look like a "marshmallow man."
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