Amazon shoppers rush to buy ‘superb value’ 43-inch TV scanning for £248 instead of £429 | The Sun

THIS morning we spotted an eye-catching deal on a 4K smart TV on Amazon.

Shoppers are currently rushing to buy the 43-inch Hisense A6K television – it's been reduced by 42% to £248.

  • Hisense 43 Inch A6KT Smart TV, £249 (was £429) – buy from Amazon

We noticed the 42% on this budget-end Ultra HD television on Amazon's best-selling TVs page: it's currently the sixth-most popular telly on the site.

Small wonder, either, that shoppers are snapping up this deal – it's still pretty unusual that you'll find a 43-inch smart television for this far beneath £300.

Last month we covered a red-hot discount on the 50-inch Toshiba UF3D television, which is still on sale for £299 (was £399).

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This Hisense television is a smaller set by contrast, but one that comes with an impressive array of features for what is now, undeniably, a budget-end TV.

The 4K picture quality is pretty standard on a TV of 43 inches an upwards now: more noteworthy to us the Dolby Vision tech, which uses AI to optimise the image in the real-time, improving the darks and highlights.

Its moderate size makes it look like a great fit for smaller viewing spaces – bedrooms, perhaps.

Remember that big is not necessarily better: if you're not sure what size TV is best for your space, read our what size TV should I buy explainer.

Its VIDAA smart platform will act as the central headquarters for all your channels and shows, including Netflix, Amazon Prime Video and Disney+ (we have a feeling that plenty of readers out there are still relying on the services of a streaming stick).

There's also the option of hands-free control in the form of built-in Alexa – since button-tapping on your remote is pretty exhausting, right?

You'll find higher-end TVs out with plenty more bells and whistles out there. But now it's over £200 cheaper, the Hisense A6KT is now situated firmly within budget-friendly territory.

It's got an average rating of 4.4 out of 5 from buyers on Amazon.

One shopper describes this as a TV that is 'superb value,' going on to add: 'This is an excellent family television. It's got a nice clear, crisp display , the colours are brilliant and natural-looking… for the price the quality of the picture is exceptional value.'

Another buyer writes: 'The speakers are better than I expected – quite loud and not too tinny. The menu system is very easy and convenient to access.'

The question that savvy shoppers are probably asking themselves is whether this will drop further in price as we grow closer to Black Friday at the end of the month (24th November).

Our guess, given that hefty 42% reduction, is that this Hisense TV deal won't get any cheaper – or if it does, by a negligible amount.

Not that deals-hunters actually needn't wait until the end of November to start shopping for bargains: a staggering range of stores have already launched their Black Friday sales.

We've picked out all our favourite live deals and you'll find them on our best Black Friday deals page.

If you're weighing up your options, we've got more discounts listed on our Black Friday TV deals article.

  • Hisense 43 Inch A6KT Smart TV, £249 (was £429) – buy from Amazon

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For more info about the biggest sale of the year, head to our when is Black Friday explainer.

For more deals from the same retailer, visit our Amazon Black Friday deals article.

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