The Apprentice winner Sian Gabbidon’s swimwear firm records £47,000 loss – The Sun

THE Apprentice winner Sian Gabbidon’s celeb-backed swimwear firm is in the red after making a £47,000 loss.

Her bikinis have been worn by ex-Corrie star Michelle Keegan, Love Islander Hayley Hughes and Towie’s Georgia Kousoulou and Megan McKenna.

Sian, 25 — who won £250,000 from Lord Sugar in the 2018 show — sells on her own website and via Asos.

Documents for her company Sian Marie Fashion Limited show sales were worth £92,151.

But the figures — for the 16 months to June last year — reveal a loss of £47,785 after costs including £86,307 on advertising and PR.

Her business statement put losses down to investing in infrastructure.

Sian, of Leeds, said: “I can’t believe how poor the market is in providing stylish modest wear."

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