House of Gucci trailer reveals first footage of Lady Gaga

‘The Father, the son, and the House of Gucci’: Lady Gaga and Adam Driver shine in FIRST TRAILER for Ridley Scott’s glitzy crime drama about downfall of the Gucci family fashion dynasty

• Lady Gaga follows up her Academy Award winning feature film debut in A Star Is Born playing Patrizia Reggiani in House of Gucci
• Reggiani was tried and convicted of orchestrating the assassination of her husband, former Gucci fashion brand head Maurizio Gucci, played by Adam Driver
• Production took place this past spring in Italy, with MGM’s United Artists Releasing setting a November 24 release date in the US and November 27 in the UK 
• Ridley Scott directs the film, which also stars Salma Hayek, Jared Leto, Al Pacino, Jack Huston, Jeremy Irons and Reeve Carney 

The very first trailer for Ridley Scott’s glitzy new crime drama House of Gucci was released Thursday, which details the downfall of the Gucci family fashion dynasty. 

The film is based on the true story of Patrizia Reggiani – played by pop icon Lady Gaga – who orchestrated the assassination of her husband, former Gucci fashion brand head Maurizio Gucci, played by Adam Driver.

Gaga, who won an Oscar for her first film role in A Star Is Born, unveiled the trailer on her official Instagram on Thursday afternoon, along with MGM’s YouTube, just a day after the character posters dropped.

Patrizia: The trailer begins with a fashionable Patrizia walking down an Italian sidewalk, lowering her sunglasses, looking at the Gucci store

The trailer begins with a fashionable Patrizia walking down an Italian sidewalk, lowering her sunglasses, looking at the Gucci store.

‘It was a name that sounded so sweet, so seductive,’ Patrizia says, adding it was ‘synonymous with wealth, style, power,’ as we see footage from the Gucci fashion shows.

We get a new look at Adam Driver’s Maurizio Gucci, as Patrizia adds, ‘But that name was a curse too,’ as she’s seen looking at a photograph of Maurizio in a car.

Wealth: ‘It was a name that sounded so sweet, so seductive,’ Patrizia says, adding it was ‘synonymous with wealth, style, power,’ as we see footage from the Gucci fashion shows

First look: After unveiling a series of character posters, MGM and United Artists Releasing have debuted the first trailer for House of Gucci, with the first look at Lady Gaga as Patrizia Reggiani 

True: The film is based on the true story of Reggiani orchestrating the assassination of her husband, former Gucci fashion brand head Maurizio Gucci (Adam Driver, above)

Curse: We get a new look at Adam Driver’s Maurizio Gucci, as Patrizia adds, ‘But that name was a curse too,’ as she’s seen looking at a photograph of Maurizio in a car

We see footage of Maurizio and Patrizia’s wedding, with Maurizio saying, ‘I’ve been a Gucci all my life,’ as Patrizia adds, ‘You’re in the history books!’

Aldo Gucci (Al Pacino) tells Paulo Gucci (an unrecognizable Jared Leto), ‘You are a Gucci, you need to dress the part.’

Paulo, smoking a cigarette in a plum corduroy suit, responds by stating, ‘It’s chic.’

Wedding: We see footage of Maurizio and Patrizia’s wedding, with Maurizio saying, ‘I’ve been a Gucci all my life,’ as Patrizia adds, ‘You’re in the history books!’

Aldo: Aldo Gucci (Al Pacino) tells Paulo Gucci (an unrecognizable Jared Leto), ‘You are a Gucci, you need to dress the part’

Chic: Paulo, smoking a cigarette in a plum corduroy suit, responds by stating, ‘It’s chic’

The trailer then boasts the Academy Award wins and nominations from its cast members such as Gaga, Driver, Leto, Jeremy Irons (Rodolfo Gucci), Salma Hayek (Pina Auriemma), Pacino and director Ridley Scott.

Patrizia tells Maurizio that, ‘Gucci needs new blood. It’s time to take out the trash,’ as they’re seen dancing at Studio 54 in New York.

Maurizio responds plainly, ‘They’re my family,’ though she responds intensely, ‘So am I.’

New blood: Patrizia tells Maurizio that, ‘Gucci needs new blood. It’s time to take out the trash,’ as they’re seen dancing at Studio 54 in New York

Family: Maurizio responds plainly, ‘They’re my family,’ though she responds intensely, ‘So am I’

Maurzio is seen sitting with Paulo over cigarettes, with Paulo telling him, ‘You picked a real firecracker,’ as Maurizio responds, ‘She’s a handful.’

The trailer winds down with shots of the Gucci family enjoying their life of luxury – going shopping, skiing trips, etc.

Things start spiraling, though, as Aldo is seen being taken away while a hand is shown with a gun, seemingly firing the shots that took Maurizio’s life.

Handful: Maurzio is seen sitting with Paulo over cigarettes, with Paulo telling him, ‘You picked a real firecracker,’ as Maurizio responds, ‘She’s a handful’

Gun: Things start spiraling, though, as Aldo is seen being taken away while a hand is shown with a gun, seemingly firing the shots that took Maurizio’s life

Patrizia is then seen stating, ‘I don’t consider myself to be a particularly ethical person, but I am fair,’ while sipping a tea.

The final shot in the trailer features Paulo asking Patrizia if she can keep a secret, as she performs the stations of the cross, but says, ‘Father, son and House of Gucci.’ 

During the murder trial, which transfixed Italy, Reggiani arrived each day wearing head-to-toe Gucci clothes and accessories.

Not ethical: Patrizia is then seen stating, ‘I don’t consider myself to be a particularly ethical person, but I am fair,’ while sipping a tea

Final shot: The final shot features Paulo asking Patrizia if she can keep a secret, as she performs the stations of the cross, but says, ‘Father, son and House of Gucci’

Coming soon: House of Gucci, directed by Ridley Scott from a script by Roberto Bentivegna, based on Sara Gay Forden’s book, hits theaters November 24 

The court heard how she had ordered the murder of her husband after he offered her $650,000 in a divorce settlement.

She was initially sentenced to 29 years in 1998, which was reduced to 26 on appeal. She served 18 – with her pet ferret Bambi as a companion for some of the time – before being released in October 2014.

Well-known for her luxury lifestyle, Reggiani once said: ‘I’d rather cry in a Rolls than be happy on a bicycle’ and turned down the offer of day release while in prison because it would have meant doing ‘menial’ work.

House of Gucci, directed by Ridley Scott from a script by Roberto Bentivegna, based on Sara Gay Forden’s book, hits theaters November 24. 

Inside the House Of Gucci: The real life family behind one of fashion’s most scandalous sagas 

The Murderess: Lady Gaga portrays Patrizia Reggiani 

Reggiani was notorious for ordering a hit on her ex husband Maurizio Gucci, grandson of Gucci founder Guccio Gucci and heir of the family brand

The Victim: Adam Driver portrays Maurizio Gucci

Maurizio, the Gucci heir and head designer of the brand in the 1980s, was gunned down in 1995 after a hit was placed on him by ex wife Patrizia Reggiani; the pair were married from 1973 until 1991

 The Maverick: Jared Leto portrays Paolo Gucci

During the 80s, Paolo attempted to capitalize on his family’s well-known brand by launching an outfit called Gucci Plus on his own, which caused major family tensions.

The Patriarch: Al Pacino portrays Aldo Gucci 

Aldo, son of historic Gucci founder Guccio Gucci, was sentenced to one year in prison at the age of 81 in 1983 for tax evasion

 The Actor: Jeremy Irons portrays Rodolfo Gucci

Rodolfo also went by the screen name Maurizio D’Ancora, appearing in over 40 Italian films between 1929 and 1946

‘How is this you?’ Jared Leto’s transformation in House of Gucci sends Twitter into meltdown

MGM and United Artists Releasing unveiled a series of character posters for House of Gucci on Wednesday, one of which featured Jared Leto as Paulo Gucci.

Many fans took to Twitter after the posters were released, commenting on how unrecognizable the actor is as this Italian character.

The Twitter users wasted no time in criticizing the look, with Billie Eilish’s brother Finneas even chiming in. 

Twitter was quick to supply its own cheeky reactions and comparisons, with one user remarking: ‘Oh man I can’t wait to see Jared Leto in this gritty Super Mario Bros reboot’

They’re not wrong: User @Maggieserota observed Leto’s striking resemblance to a certain famous television character portrayed by Denis Franz back in the 90s

Yet another Twitter account made reference to a film currently in theaters, specifically the new M. Night Shyamalan thriller Old: ‘Clearly, Jared Leto visited the beach that makes you old,’ @Nikowl wrote, adding the hashtag #HouseOfGucci

Finally, Billie Eilish‘s brother Finneas O’Connell summed it up by tweeting: ‘How is this you’

House of Gucci Trailer Twitter Reactions

MGM and United Artists Releasing debuted the first trailer for the highly-anticipated House of Gucci, just months after filming wrapped, with fans already having quite strong responses thus far.

Lady Gaga dropped the trailer on her Twitter and Instagram, along with the MGM YouTube, which comes just a day after the studio dropped a number of character posters.

Fans reacted quite strongly to the unrecognizable Jared Leto as Paulo Gucci, with many chiming in after the poster debut as well, while others praised Lady Gaga for her portrayal of Patrizia Reggiani.

Strong responses: MGM and United Artists Releasing debuted the first trailer for the highly-anticipated House of Gucci, just months after filming wrapped, with fans already having quite strong responses thus far

Perfect: One fan, @alluregaga2, shared a side-by-side snap of Gaga as Patrizia Reggiani, who was found guilty of setting up the assassination of her husband Maurizio Gucci, and the real woman herself, adding, ‘This is what they called perfect casting’

Bow: Another fan, @son_gaga,’ shared a photo with several fans literally bowing at an outdoor poster of Gaga, adding, ‘Father, Son, and #HouseOfGucci,’ mirroring Gaga’s final line in the pilot

Sip: Another Twitter user, @untrell92, joked, ‘Someone dies every time Lady Gaga takes a sip,’ sharing a photo of Gaga sipping tea from one of the trailer’s final shots

Gaga: Other Lady Gaga fans came through with reactions, with @ughitscisco adding, ‘Lady Gaga is coming with #HouseOfGucci,’ with a meme of Morgan Freeman clapping

Screams: @chandlerross97 added, ‘CAN NOVEMBER BE TOMORROW?’ with a meme of Sarah Paulson terrified under a table on Ellen, captioned, ‘screams in Gaga’

WTF: @jihILLeven said in all caps, ‘WTF HOUSE OF GUCCI?!! LADY GAGA ADAM DRIVER JARED LETO AL PACINO? I’M F***ING SCREAMING.’

Yikes: @ptj007 added, ‘Jared Leto in the House of Gucci trailer’ along with a pic of Kristen Bell grimacing awkwardly

Cosplay: Another fan, @actuallyangelaa joked, ‘Why is Jared Leto cosplaying as Danny DeVito’s The Penguin?’ referring to the 1992 movie Batman Returns

Jared as Carl: Screenwriter Rodney Rothman compared Leto’s look to Carl Brutananadilewski from the Adult Swim animated series Aqua Teen Hunger Force

Krusty: Brendie Vance compared Leto’s look as Paulo to The Simpsons character Krusty the Clown

Sketch: @Wackd added, ‘Jared Leto’s part in House of Gucci shoulda gone to the guy from the ‘I think you should leave’ car focus group sketch’

Wario: New York Times writer Kyle Buchanan added, ‘Jared Leto goes down way easier in the House of Gucci trailer if you just imagine he’s playing Wario’

Mad: The Mary Sue writer Rachel Leishman said her, ‘cat is mad I’m watching the House of Gucci trailer again’

Oscar: Dione Costa thinks Lady Gaga is in line for her second Oscar, in her second movie role

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