Megan McKenna stuns at Boux Avenue lingerie launch bash and admits to feeling ‘so sexy’

Megan McKenna welcomed fellow stars to a glamorous launch event at Boux Avenue to celebrate her new lingerie range on Wednesday night in London.

Megan, 27, may have just won The X Factor: Celebrity, but showed no signs of stopping as she introduced her stunning new range at the lingerie store, owned by Dragon’s Den star Theo Paphitis.

The former TOWIE star wowed in a leather shirt which flaunted her black lace bra underneath, which she partnered with classic black cigarette leather trousers, while a black headband held back her blonde locks.

Also in attendance were Megan’s fellow The X Factor: Celebrity co-stars, Eyal Booker and Samira Mighty – both Love Island stars were part of a supergroup on the show and took fans pleasantly by surprise with their singing and rapping skills.

Megan has recently been unveiled as the face of Boux Avenue's striking new Christmas campaign and the blonde beauty looks stunning in the various lingerie looks.

The sizzling shots see Megan flaunting luxurious lace sets, statement bodysuits, beautiful basques, satin kimonos and sultry nightwear, in a range that launched on Tuesday 3 December, right in time for Christmas.

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At the launch, Megan spoke about the campaign, joking that despite having just done X Factor: Celebrity, talking at the Boux Avenue event was making her "nervous," as she called the question and answer session “really nerve-racking.”

Speaking about the lingerie campaign, Megan said: “So the photoshoot was at this absolutely amazing mansion and it had big tall doors, and I’ve always wanted to do a lingerie campaign so for me it’s a dream.

“I massively got pampered and the pictures and videos and everything I love.”

When asked what attracted her to the brand, Megan gushed that it was the Saturdays' Mollie King's collection that caught her attention.

She said: “I was here two years ago for Mollie King’s launch and I remember standing down there and I was watching and I was like ‘OMG’.

“I’ve always loved Boux Avenue, I’ve always come in here and bought underwear for years so the fact I was standing there watching, and obviously I love The Saturdays and Mollie, and I thought how much I’d love to work for them and here I am doing the campaign for Christmas.

She added: “I feel very honoured.”

Megan then thanked business tycoon and Boux Avenue owner Theo, saying: “And thank you to Theo for letting me do this. I really, really appreciate this.”

Talking about the collection, Megan gushed: “Firstly, my whole collection makes me feel so sexy. I love the lace, the French lace, and I love the fact that it’s all red and black ready for Christmas.

Talking about the bra she was wearing, which is also from the collection, Megan pulled her jacket to one side to show it off, admitting: “It’s a bit see through, so I can’t actually pull it back. My nipple would be out.”

Megan was then asked what advice she’d give when it came to buying a bra, in terms of fit and design.

The blonde beauty was quick to share her advice: “Firstly, get a bra fitting, because that’s something I didn’t do for years.

“I was actually wearing the wrong size and for me it needs to be about comfort, and whatever size you are you do really need to get fitted. They can actually look awful otherwise.”

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When asked to describe her personal style, Megan couldn’t help but laugh as she said “I’d like to say quite fashionable, I hope.”

She continued: “I’ve upped my game big time from a few years ago, I look back at pictures and I’m like oh my God.

“I’d also say empowering, chic and, you guys help me come on,” Megan urged, before adding “confidence within.”

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Megan beat Jenny Ryan and Max and Harvey to be crowned the winner of the very first episode of X Factor: Celebrity last month, following incredible performances of her song This and a rendition of Leona Lewis’ One More Sleep.

Simon Cowell praised the star, claiming that the singing competition had been a ‘redemption’ for her, as she had ‘worked so hard’ during the show.

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