Pimm’s launches new raspberry and redcurrant drink just in time for bank holiday
Let's face it, it's not really summer until we've had our first Pimm's of the year.
It's delicious, fruity and refreshing, so it's safe to say who doesn't love a glass of Pimm's?
Well what if we told you there's a new flavour to get excited about and it's launching very soon.
The new "Sundowner" flavour has been described as the "perfect aperitif to enjoy as the sun goes down".
It is vibrant red in colour which features both raspberry and tart redcurrant flavours too.
Pimm's said: "Come rain or shine, the Sundowner is the perfect aperitif with its vibrant raspberry colour and subtly bittersweet taste."
To serve it at its best, fill a wine glass with ice and combine 50ml of Pimm's Sundowner and prosecco.
Then top it up with soda and garnish with fresh raspberries.
Adrienne Gammie, Category Director, said: "Pimm's No 1 is already the signpost of the British summer, enjoyed with lemonade and fruit at picnics, BBQs and summer events galore.
"However, we know that consumers are also looking for exciting new drinks to enjoy in their early evening catch ups with friends."
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She added: "So, we're thrilled to introduce Pimm's Sundowner; the new way to spritz, made especially for when the sun goes down and the evening begins.
"With its fruity raspberry and redcurrant flavour, Pimm's Sundowner is best served with prosecco and soda as a Sundowner spritz; the perfect spritz to toast to the sunset, whatever the weather."
The fruity tipple will be available to purchase exclusively in Sainsbury's stores, or online at Amazon, from May 24.
And you can snap it up for £15 for a 70cl bottle.
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