Top baby names if you want your kid to be rich… and it’s the more ordinary the better

WANT your child to grow up to be a billionaire and rake in the cash? The secret may lie in their name.

A new study has revealed the baby names most common among billionaires, and it is good news for Davids and Elizabeths. analysed the Sunday Times Rich List and the site’s internal customer data to find the top 10 names for wealthy males and females. 

Leading the way for the boys was David, followed by Alex, John/Jon, James and Mark.

Among the top male names for billionaires and multi-millionaires, David appeared 74 times across all the research, while Alex cropped up 67 times.


Meanwhile for the girls, Elizabeth/Elisabeth was the top choice, with Jasmine, Ruth, Leonie and Sofia also making the top five.

Elizabeth came up 43 times, followed by Jasmine (32) and Ruth (31).

Research has shown that a name is associated with characteristics, behaviours and even facial appearance –  so it’s an extremely important decision for any parent.

Aaron Harpin, founder of, said: “Picking a baby name has forever been a special and acutely traditional moment for parents all over the globe, and while we think tradition is very important, we also think that giving your baby a name that makes them statistically more likely to be successful is a kindness any child would wish for.

“There are roughly 2,000 billionaires in the world, and while many of their names vary, there are also a few that share a first name – and this, coupled with our own internal customer data, has allowed us to curate a list of the names most common amongst the very top level of the 1 per cent.

“Of course there’ll still be a lot of work to do once your baby is born, but using one of these names is certainly a start!” 



1. David
2. Alex
3. John/Jon
4. James
5. Mark
6. Jeffrey / Jeff
7. Larry
8. Bill/William
9. Rob/Robert
10. Michael


1. Elizabeth/Elisabeth
2. Jasmine
3. Ruth
4. Leonie
5. Sofia
6. Whitney
7. Zara
8. Rachel
9. Linda
10. Isabella

These are the most popular UK baby names of 2021 so far revealed… and Olivia has finally lost the top spot.

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